That was our
nextReality.festival
2025

Review: nextReality.festival 2025

The nextReality.festival 2025 brought the XR community together in Hamburg’s Speicherstadt for the second time. Over two days, participants discussed, explored, and connected around immersive technologies, media, and their applications in business, the creative industries, education, and research

With 80 speakers, more than 20 exhibitors, and over 300 participants, the festival offered a diverse mix of conference sessions, exhibition, award ceremony, and networking. The focus was on practical use cases, current developments in XR, spatial computing, and AI, as well as exchange within the community.

With this, nextReality.festival 2025 further strengthened its position as a key platform for XR in Northern Germany and set important impulses for the future.

That was
nextReality.festival 2025

The Conference

The conference featured thematic tracks that offered exciting insights into various application fields of extended reality. Renowned keynote speakers, interactive workshops, and inspiring panel discussions brought participants up to speed with the latest technologies and trends.

That was the exhibition

The exhibition featured not only the nominated projects of nextReality.Contest 2025, but also startups, companies, and initiatives from Hamburg and beyond. Visitors were able to experience immersive technologies up close—completely free of charge, as the exhibition was open to everyone without a ticket.
A special highlight was the XRC25 and XRIAA award ceremony on November 5 at the Astor Film Lounge, where outstanding projects were honored across various categories.

A few
impressions

The perfect finale was the After-Show Get-Together at VRHQ – with music, drinks, and plenty of inspiring conversations in a relaxed atmosphere.
nextReality.festival 2025 was the ideal place to explore the latest developments in the XR industry, build valuable connections, and shape the future of immersive media together.

Our Speakers 2025

Alexandra Tamayo

Experience Designerin für AI & VR

Andreas Dahn

Film + XR-Director

Andreas Rauda

Manager Business Development & Strategy at Union Investment

Andy Fidel

Creative XR Producer & CEO of Spatial Networks

Anne-Sophie Panzer

COO Co-Founder of ZAUBAR

Antony Vitillo

Owner at The Ghost Howls

Björn Ognibeni

Co-Founder of XRLab-MCM

Björn Sondermann

VR Content Creator, Musician

Chris Harbecke

Product Designer

Christian von Bock

Co-Founder + Creative Director at SOLID WHITE

Christoph Spinger

Inventor

Daniel Schäfer

Partner at headroom

Daniel Wagner

Senior Director Software Engineering at SNAP

Daniela Dinnes

Media scholar, moderator, and expert in immersive media.

Danny Stefanic

CEO and Founder of Hyperspace

David Thomson

Gravity Sketch Alumina and VRARA

Davina Cochrane + Jan Lygnos

Jan & Dave Studios

Deborah Reinmüller

Project Coordinator for Immersive Media at MOIN Film Fund Hamburg Schleswig-Holstein

Dr. Konstantina Orlandatou

Head of XR Lab at ligeti center

Dr. Nadine Wagener

Group Leader at OFFIS

Dr. Narges Chinichian

Co-Founder of MixedForm

Egle Rääsk

Co-Founder and Head of XR at BLUERAY

Elle Langer

CEO at pimento formate GmbH – XR-Edutainment

Emilia Gozzano

XR film director, XR artist

Erik Stölting

Scientific Assistant at University of Kiel

Fatih Inan

Technical Director – Unreal Engine Expert

Finn Mecke

Head of Advanced Manufacturing at TKMS

Gerhard Schröder

GF at viSales GmbH

Helen Krüger

Project Manager at Gamecity Hamburg

Ines Hilz

XR Designer

James Talbot

Mixed Reality Lead for 5G/6G and ARTES Hubs at ESA

Jan-Keno Janssen

Director c’t 3003

Jan-Lucas Tschirner

Senior XR Developer at headraft

Johanna Pirker

Professor

Johannes Crilly

Professional Sales Manager at STACKIT

Juliane Boenecke

Health Scientist in Global Health Research

Kanzul Fatima Arif

Head of Innovation at headraft

Khaled Reguieg

Senior XR Engineer & Project Manager at Roboverse Reply

Lasse Gruner-Lüders

Founder & CEO at SHAPE DACH GmbH

Laura Saenger

Director, Immersive Media Studio

Lisa Schulz

CPO at TIMERIDE GmbH

Luisa Heuermann

Manager Innovation & Business Development at Laudert

Manolis Emmanouilidis

Co-founder, Head of Unreal & Customer Success at Arcware GmbH

Manuel Sainsily

Sr. Advocate, Emerging Tech at Unity

Marina Müller

Co-founder & Integrated Designer

Marius Thorvaldsen

CEO of Breach VR

Marko Stojkovic

Creative Technologist at &AND Innovation

Martin Schlösser

Head of Visual Content & UGC at Intermate

Marvin Grabowski

PhD Candidate at University of Hamburg

Max van Leeuwen

Digital Artist

Michael Gairing

CEO of RAUM

Michael Hartmann

Camera System Architecture & Solution Integration

Michael Kutschinski

Creative Director – Spatial Computing at Photon

Michael Stock

Founder and CEO of Think.Start VR

Moritz Loos

Founder and CTO of 2Sync GmbH

Nigel Hartman

Founder and Software Engineer at FunctionForest

Nikolai Reinke

Technologist

Olaf Schlieper

Innovation Manager at Deutsche Zentrale für Tourismus e.V.

Petra Lammers

CEO of onto[story] GmbH

Phillip Schwarz

VR Content Developer
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